JOURNAL ENTRY: Thoughts on media use

Nowadays Technology developing, we can meet everyone in the world, knowing everything in the world by using media. Media play a very important role in our society. We use we saw it every day, from smart phone, TV, Internet, radio and etc.

Broadcasting Media

Broadcasting is the distribution of audio and video content to a dispersed audience via any audio or visual mass communications medium, but usually one using electromagnetic radiation

For example, television and radio

TV program send information to audience people can see it view the visual with music and movement.

Radio broadcasting gives information, people listen only sound. People can listen while driving and doing house work, etc….

Digital media

Digital media is a form of electronic media where data are stored in digital form.

In my point of view, digital media is so useful for us. We can stored data in digital form( hard disk or computer networking)

Digital art is any art in which computers played a role in production or display of the artwork. Such art can be an image, sound, animation, video, CD-ROM, DVD-ROM, videogame, web site, algorithm, performance or gallery installation.  

Printed Media

Printed Media we have newsletter, magazine, flyers, broche, newspaper, etc……

All this are sending information to audience. People promoting, advertise, news all are printed. I believe that this is the cheapest way to promo or giving information out.

Media is very important in our daily life. There have more media is getting invent.   

Week 1 Task

Cross-disciplinary 

- Involving two or more academic disciplines; interdisciplinary: cross-disciplinary studies in Biblical archaeology.

-Cross-disciplinary refers to knowledge that explains aspects of one discipline in terms of another. Common examples of cross-disciplinary approaches are studies of the physics of music or thepolitics of literature.

http://en.wikipedia.org/wiki/Disciplinary

http://dictionary.reference.com/browse/cross-disciplinary

Interdisciplinary

-Combining or involving two or more academic disciplines orfields of study:

The economics and history departments areoffering an interdisciplinary seminar on Asia.

-Combining or involving two or more professions, technologies,departments, or the like, as in business or

industry.

http://dictionary.reference.com/browse/interdisciplinary

Trans disciplinary

-It applies to research efforts focused on problems that cross the boundaries of two or more disciplines, such
as research on effective information systems for biomedical research, and can refer to concepts or methods
that were originally developed by one discipline, but are now used by several others, such as ethnography,
field research method originally developed in anthropology but now widely used by other disciplines.

http://en.wikipedia.org/wiki/Transdisciplinarity

Qualitative research

-Qualitative research is a method of inquiry employed in many different academic disciplines, traditionally in the social sciences, but also in market research and further contexts. Qualitative researchers aim to gather an in-depth understanding of human behavior and the reasons that govern such behavior. The qualitative method investigates the why and how of decision making, not just what, where, when. Hence, smaller but focused samples are more often needed than large samples.

-Research generated outside the framework of a quantitative approach. Collected data is not subjected to formulaic analysis for the purpose of generating projections.

 http://www.investorwords.com/3993/qualitative_research.html

 http://en.wikipedia.org/wiki/Qualitative_research

Ethnographic studies/research

- Ethnography is a qualitative research design aimed at exploring cultural phenomena. The resulting field study or a case report reflects the knowledge and the system of meanings in the lives of a cultural group. Anethnography is a means to represent graphically and in writing, the culture of a people.

http://en.wikipedia.org/wiki/Ethnography

Introduction

Hello! I'm Leng Cheok Kuan. Currently studiying in Multimedia University (MMU) Cyberjaya, majoring in Advertising Design. This Blog is about Media Anthropology, one of my subject in my course. It will be a weekly journal and task given by lecturer.